Martial Arts studio owner, Brett Thomason, announced a new program for his students this fall. A program that could easily be implemented by a music school. Days later he was on the cover of the St. Louis Post Dispatch for his new idea. The next day Fox 2 news knocked on his door to do … Continue reading “The Perfect Plan For Your Music Studio this Fall with Brett Thomason | Ep 96”
How to Make Your Recitals Less Boring Your ability to incorporate video, beyond the music lesson, is a great way to delight your customers and make your competition sweat. In this episode, I interview Nate Terepka of Echo City who has turned the sometimes sleepy recital into more of a long-form 80’s style MTV music … Continue reading “How To Transform Recitals During COVID-19 | Ep 95”
Upselling Music Lessons Trying to persuade your customers to choose the more expensive option, so you can make more money is a sham. It’s unethical and will ultimately come back to kick you in the caboose. Trying to persuade your customers to choose the more expensive option because you believe it will better help them … Continue reading “The Secret to Upselling Your Customers | Ep 88”
In this episode, I speak with studio owners John Kozicki, Vicki Workman, Rob Spampinato, Eric Bourassa and James Stockton about how they’ve re-energized their business during COVID-19
What’s Your Strategy? In this episode, I map out a strategy on how to convert your music studio into not just an online music studio, but an online community. A community that mixes music education, games and social opportunities. An online community with the fun and spirit of summer camp. Businesses are having … Continue reading “How to Save Your Music Studio | Ep 79”