THE PAPER CUP TEST Here’s a good way to test the character of a prospective instructor or employee. Pour yourself a drink of water when you sit down for the interview. Offer them a cup of water. They’re likely to say yes since you’re drinking. When in Rome… Take note of whether they … Continue reading “How to Hire a Music Instructor: Part II”
Improve Music Student Retention “Treating our students like VIPs from the moment they join our studios is one of the best ways to increase client retention.” ~Sara Campbell The VIP treatment is a great way to kick off a relationship with a new customer. The real challenge is making the customer feel like a … Continue reading “How to Improve Music Student Retention: Daniel Patterson”
Martial Arts studio owner, Brett Thomason, announced a new program for his students this fall. A program that could easily be implemented by a music school. Days later he was on the cover of the St. Louis Post Dispatch for his new idea. The next day Fox 2 news knocked on his door to do … Continue reading “The Perfect Plan For Your Music Studio this Fall with Brett Thomason | Ep 96”
What Type of Music Studio Owner Are You? In this episode, I map out the 3 levels of music studio leadership. These are 3 different way you can grow your music teaching business. Each approach has its pros and cons. Each level defines a different business model as well as a different mindset. These levels … Continue reading “3 Steps to Growing Your Music Teaching Business | Ep 93”
In this episode, I speak with studio owners John Kozicki, Vicki Workman, Rob Spampinato, Eric Bourassa and James Stockton about how they’ve re-energized their business during COVID-19
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