I know what you’re thinking. It’s December, you’ve got recitals and concerts to prepare for. Now is no time to be thinking about summer camp. Think again my friend. A successful summer camp roll out is a 6-month process of steady and consistent marketing. In this week’s episode of the Monday Marketing Minute, I share … Continue reading “Why You Need To Start Marketing For Summer Camp Today | Ep 56”
Get More Music Students with Email Marketing Customers have expectations every step of the way. Sure, you should aspire to meet these expectations. Better yet, why not aspire to exceed these expectations. Amazement kicks in when you exceed the expectation. Customers begin telling their friends about you when you go beyond the expectations. Video email … Continue reading “Email Marketing for Music Studios | Ep 54”
Studio Owners On Fire When I first heard the podcast Entrepreneurs On Fire I didn’t think it was for me. The host, John Lee Dumas called himself JLD and he sounded like a high school senior who broke into the college radio station and took over the show. He was a fast-talking, high-energy, old-school … Continue reading “Rituals and Customs with John Lee Dumas | Ep 29”
Knowing When It’s Time To Fire A Music Teacher I cannot tell you the amount of hours that I have wasted worrying and stressed out about employees. Even losing sleep over employees. No one wants to ever fire an employee. There is a time and place for it. In this episode I’ll discuss how to … Continue reading “How To Fire a Music Teacher | Episode 26”
Branding Vs. Marketing? Your brand is what people say about you when you’re not in the room. ~Jeff Bezos Successful marketing is marketing that grabs peoples attention, sparks curiosity and stirs up desire. So much so-that people feel compelled to take action. And take action right now. So how do you get people … Continue reading “How To Get More Music Students Through Branding With Judy Glik | Episode 24”