How to Make Your Recitals Less Boring Your ability to incorporate video, beyond the music lesson, is a great way to delight your customers and make your competition sweat. In this episode, I interview Nate Terepka of Echo City who has turned the sometimes sleepy recital into more of a long-form 80’s style MTV music … Continue reading “How To Transform Recitals During COVID-19 | Ep 95”
Do This Before You Jump Into Facebook Ads Advertising should be a part of any good marketing strategy. A marketing strategy that is driven by paid ads is a strategy that lacks foundation. A strategy that lacks foundation produces mixed results. The 4 Fundamentals of Marketing Understanding the world view of your ideal customer … Continue reading “Why Your Music School Shouldn’t Advertise on Facebook: Special Guest Mike Grande | Ep 94”
Attract More Students for Music Lessons In this I map out my go-to email strategy for whenever I wanted to attract more students for lessons. It’s an easy 3 step email campaign that ends with a knock-out phone call to close the sale. It’s easy to execute but it does require some planning and strategy. … Continue reading “How to Get More Music Students For Private Lessons | Ep 91”
The Future of Music Lessons In a recent episode of Music Lesson Business Academy, host Danny Thompson and founder of Rock Out Loud Live, Mike Grande discuss how COVID-19 has impacted consumer habits and what the future of music lessons might look like. What Path is Right for Your Music Studio? The world has … Continue reading “The Music Studio of The Future | Ep 90”
Upselling Music Lessons Trying to persuade your customers to choose the more expensive option, so you can make more money is a sham. It’s unethical and will ultimately come back to kick you in the caboose. Trying to persuade your customers to choose the more expensive option because you believe it will better help them … Continue reading “The Secret to Upselling Your Customers | Ep 88”
