How to Market Your Music Studio on Instagram I ran a recent poll about Instagram strategies used by music studio owners in the Facebook group Music Lessons and Marketing. I was curious to learn about how music studios feel about IG and what approach they take to marketing on the platform. How to Stop … Continue reading “How to Market Your Music Lessons on Instagram [Part 1 of 2] | Ep 98”
How to Get More Music Students with Facebook There are 3 things you should consider when creating Facebook ads for music lessons. Whether you’re advertising piano lessons, guitar, or drums, the following steps apply. Persuasive sales copy in your ad Targeting and serving your ad to your ideal audience Creating a landing page for your ad. … Continue reading “How To Write Facebook Ads For Music Lessons | Ep 97”
Martial Arts studio owner, Brett Thomason, announced a new program for his students this fall. A program that could easily be implemented by a music school. Days later he was on the cover of the St. Louis Post Dispatch for his new idea. The next day Fox 2 news knocked on his door to do … Continue reading “The Perfect Plan For Your Music Studio this Fall with Brett Thomason | Ep 96”
How to Make Your Recitals Less Boring Your ability to incorporate video, beyond the music lesson, is a great way to delight your customers and make your competition sweat. In this episode, I interview Nate Terepka of Echo City who has turned the sometimes sleepy recital into more of a long-form 80’s style MTV music … Continue reading “How To Transform Recitals During COVID-19 | Ep 95”
Do This Before You Jump Into Facebook Ads Advertising should be a part of any good marketing strategy. A marketing strategy that is driven by paid ads is a strategy that lacks foundation. A strategy that lacks foundation produces mixed results. The 4 Fundamentals of Marketing Understanding the world view of your ideal customer … Continue reading “Why Your Music School Shouldn’t Advertise on Facebook: Special Guest Mike Grande | Ep 94”