Struggling to Grow Your Music Studio? Why is it that some music schools grow up to 300, 400 even 500 students and beyond? Other business owners struggle to grow their music studio past 100 or 200 students. Last week on the show, I spoke with music school owner, Eric Bourassa, who has an enrollment ceiling … Continue reading “Struggling to Grow Your Music Studio? Do This | Ep 148”
How To Market Your Music Teaching Business On Instagram Have you ever wondered how to market your music lessons on Instagram? Perhaps you’re already active on the platform but would like to see better engagement and results. The key to attracting more music students on Instagram is strategy. You need a plan of action. A … Continue reading “How To Market Music Lessons On Instagram Part I”
Get More Students With Phone Sales The telephone is the most effective sales tool in your marketing and sales arsenal. The telephone allows you to meet face to face with prospective customers. It allows you to discover a person’s hopes and dreams when it comes to music lessons and personalizing your sales pitch. Bring … Continue reading “How to Get More Music Students With Phone Sales”
THE PAPER CUP TEST Here’s a good way to test the character of a prospective instructor or employee. Pour yourself a drink of water when you sit down for the interview. Offer them a cup of water. They’re likely to say yes since you’re drinking. When in Rome… Take note of whether they … Continue reading “How to Hire a Music Instructor: Part II”
Improve Music Student Retention “Treating our students like VIPs from the moment they join our studios is one of the best ways to increase client retention.” ~Sara Campbell The VIP treatment is a great way to kick off a relationship with a new customer. The real challenge is making the customer feel like a … Continue reading “How to Improve Music Student Retention: Daniel Patterson”