Posts tagged with: "dave simon’s rock school"

How to Hire a Music Instructor: Part II

Blog Entry - May 26, 2021

THE PAPER CUP TEST Here’s a good way to test the character of a prospective instructor or employee.   Pour yourself a drink of water when you sit down for the interview. Offer them a cup of water. They’re likely to say yes since you’re drinking. When in Rome…   Take note of whether they … Continue reading “How to Hire a Music Instructor: Part II”

3 Ingredients For Summer Camp Success | Ep 64

Podcast Episode - January 16, 2020

When I first launched my summer camp in 2004, I made the mistake of focusing on the musical benefits to my camp. I quickly realized that the mindset of campers is different than students. The mindset of moms is also different when it comes to camp.  In this episode, I outline the 3 ingredients for … Continue reading “3 Ingredients For Summer Camp Success | Ep 64”

Why You Need To Start Marketing For Summer Camp Today | Ep 56

Podcast Episode - December 3, 2019

I know what you’re thinking. It’s December, you’ve got recitals and concerts to prepare for. Now is no time to be thinking about summer camp. Think again my friend. A successful summer camp roll out is a 6-month process of steady and consistent marketing. In this week’s episode of the Monday Marketing Minute, I share … Continue reading “Why You Need To Start Marketing For Summer Camp Today | Ep 56”

Email Marketing for Music Studios | Ep 54

Podcast Episode - November 21, 2019

Get More Music Students with Email Marketing Customers have expectations every step of the way. Sure, you should aspire to meet these expectations. Better yet, why not aspire to exceed these expectations.  Amazement kicks in when you exceed the expectation. Customers begin telling their friends about you when you go beyond the expectations. Video email … Continue reading “Email Marketing for Music Studios | Ep 54”

How to Write a Mission Statement For Your Music Studio | Ep 41

Podcast Episode - September 17, 2019

What’s Your Mission? Every music studio knows what they do. That’s easy-teach music. Every studio knows how they do it. But do you know WHY you do it? That’s the essense of a mission statement. What, how, and why. The WHY is the hard part. It’s not so obvious. In this episode, I dig into … Continue reading “How to Write a Mission Statement For Your Music Studio | Ep 41”