How To Hire a Music Instructor Marketing All-Star Jay Abraham once said, “Hire slow-fire fast.” There is so much wisdom in that statement. I’d like to add “interview smart”. For years I had no strategy when I hired a music instructor. I would ask prospective instructors questions based on the details in their resumes. … Continue reading “8 Interview Questions for Hiring a Music Instructor”
How to Get More Music Students with Facebook There are 3 things you should consider when creating Facebook ads for your music studio. Persuasive sales copy in your ad Targeting and serving your ad to your ideal audience Creating a landing page for your ad. In this episode, I focus solely on writing Facebook ads … Continue reading “How To Create Facebook Ads For Your Music Teaching Business”
Marketing music lessons on Instagram In part II of How to Market Your Music Lessons on Instagram I discuss. How to learn from marketing leaders The importance of keeping an eye on your competition on IG How to create your music studio’s Instagram bio How to use hashtags How to grow your music studio on … Continue reading “How to Market Your Music Lessons on Instagram [Part 2 of 2] | Ep 99”
Do This Before You Jump Into Facebook Ads Advertising should be a part of any good marketing strategy. A marketing strategy that is driven by paid ads is a strategy that lacks foundation. A strategy that lacks foundation produces mixed results. The 4 Fundamentals of Marketing Understanding the world view of your ideal customer … Continue reading “Why Your Music School Shouldn’t Advertise on Facebook: Special Guest Mike Grande | Ep 94”
What Type of Music Studio Owner Are You? In this episode, I map out the 3 levels of music studio leadership. These are 3 different way you can grow your music teaching business. Each approach has its pros and cons. Each level defines a different business model as well as a different mindset. These levels … Continue reading “3 Steps to Growing Your Music Teaching Business | Ep 93”
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