Does This Sound Like You? I started my music school with virtually no knowledge of business. Marketing was a mystery that I knew I needed to solve. I was confident in my teaching skills but anything beyond chords, melody, and rhythm was a new, and intimidating, frontier. Music studio owners Cathy Hallessey and Brian … Continue reading “Family Secrets: A Canadian Couple Shares Their Marketing and Branding Secrets | ep 92”
Get More Students For Private Lessons In this episode of Music Lessons and Marketing, I map out my go-to email strategy whenever I needed to get more students for private lessons. It’s an easy 3 step email campaign with a knock-out phone call. It’s super easy to execute but it does require some planning and … Continue reading “How to Get More Music Students For Private Lessons | Ep 91”
The Future of Music Lessons In a recent episode of Music Lesson Business Academy, host Danny Thompson and founder of Rock Out Loud Live, Mike Grande discuss how COVID-19 has impacted consumer habits and what the future of music lessons might look like. What Path is Right for Your Music Studio? The world has … Continue reading “The Music Studio of The Future | Ep 90”
Upselling Music Lessons Trying to persuade your customers to choose the more expensive option, so you can make more money is a sham. It’s unethical and will ultimately come back to kick you in the caboose. Trying to persuade your customers to choose the more expensive option because you believe it will better help them … Continue reading “The Secret to Upselling Your Customers | Ep 88”
WHAT CUSTOMERS REALLY THINK ABOUT YOUR MUSIC TEACHING BUSINESS What do your customers appreciate most about you and your music teaching business? Is it customer service? Is it the quality of the music lesson? Is it the musical standards your studio upholds? Los Rios Rock School asked their customers “What do you like most about … Continue reading “What Your Customers Really Think About Your Music Teaching Business? | Ep 87”