Blog


5 Limiting Beliefs That Could be Hurting Your Music School | EP 228

Podcast Episode - May 8, 2024

Overcoming Common Challenges for Music School Owners In this episode, I share the five most common limiting beliefs among music school owners, along with their rankings from a recent Facebook poll I conducted in the Music Lessons and Marketing Facebook Group.     1. I’m Not Good at Business There are different parts to running … Continue reading “5 Limiting Beliefs That Could be Hurting Your Music School | EP 228”


An Instagram Ads Strategy For Group Classes | EP 227

Podcast Episode - April 27, 2024

In this episode, Danny Thompson shares insights into his newly launched digital marketing agency, Small Business Real Marketing, and delves into a straightforward Instagram ad strategy tailored for music group classes like Kidzrock or group piano lessons.   Danny’s strategy involves creating engaging video content, using basic editing tools, and optimizing ads through Instagram’s professional … Continue reading “An Instagram Ads Strategy For Group Classes | EP 227”


How To Increase Sales And Improve Retention In Just 10 Minutes | EP 226

Podcast Episode - April 24, 2024

Keeping your music school on everyone’s lips is key, and it doesn’t have to be time-consuming. Let’s explore two simple methods to achieve this effortlessly.     Engaging Current Students: A Daily Act of Generosity Your current students are your advocates, but it’s essential to spark conversations beyond routine lessons. By investing a few minutes … Continue reading “How To Increase Sales And Improve Retention In Just 10 Minutes | EP 226”


How to Create a Word-of-Mouth Marketing Strategy | EP 225

Podcast Episode - April 3, 2024

Unleash the Power of Word-of-Mouth Marketing Word-of-mouth marketing is the most effective and budget-friendly way to attract new students. It’s likely your top method for gaining fresh enrollees. However, surprisingly, many music schools overlook the importance of having a solid word-of-mouth strategy.   Redefining Referrals Personally, I’m not a fan of dangling discounts as a … Continue reading “How to Create a Word-of-Mouth Marketing Strategy | EP 225”


What Your Clients Think of Your Pricing | Ep 224

Podcast Episode - March 26, 2024

Why Your Students Wish You Charged More I want to share a revealing pricing experience I had that sheds light on how your clients and prospective students think.   Initially, I found a nearby bike shop with positive Google reviews, assuming expertise and professionalism. Upon arrival, I discovered the braking system on my daughter’s bike … Continue reading “What Your Clients Think of Your Pricing | Ep 224”