My summer camp is based on rock bands but all these concepts discussed in this blog can apply to any music camp. Swap out the word “rock band” with the word “group”. You should have no problem integrating these ideas into your own camp. You will create a triple threat if your camp puts on … Continue reading “How I Made $50K in Summer Camp: Part II”
Pitching Your Story I ran into in my friend Rich last night at a party. He said he has a kid and has been meaning to contact my school for lessons. I’ve had people say this to me before. They usually aren’t that serious. It’s a nice conversation starter. This was a great opportunity to deploy … Continue reading “What Music Schools Can Learn From Hollywood”
You don’t need to join a marketing program or hire a consultant. Tim Topham, Daniel Patterson, Shane Nicholas, Danny Thompson, Chris Bates and Tyler Marlof (to name a few) are committed to helping owners grow their business’ for free. What inspired you to open a music lessons business? Most likely it was your love of … Continue reading “10 Websites Studio Owner Should Know”
All statements you make during a sales call either pushes a prospective customer away or draws them in. I started a music school in 2003 because I enjoyed teaching music. I only had one problem. I didn’t have any students. I made a flyer with phone number tags and hung it in a coffee … Continue reading “The Number One Sales Tool”
No Practice No Lessons Many parents make a deal with their kids. “We’re not going to pay for music lessons unless you practice” In other words, parents will deny their child the emotional and intellectual benefits of music if they don’t practice. Ouch! We’ve developed a simple system to help children fall in love with … Continue reading “Curing the Practice Problem”
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